Slides, Videos, and more on User Experience
When thinking about a project, we need to be mindful of those three questions-why, what, and how-before we do or evolve.
DISCOVER - ASK WHY
Gather customer, business, and technical insights that provide insight into customer and business goals and identify opportunities for inspiration, improvement, and innovation.
ENVISION - ASK WHAT
We place the customer at the heart of our design thinking to produce a multitude of ideas to create different opportunities.
ELABORATE - ASK HOW
We elaborate on the vision and plan what we'll need to do to get a product into production as quickly as possible.
DEVELOP - LET'S DO IT
We think about the critical path and, as in lean manufacturing, produce our design inventory just in time.
EVOLVE - CONTINUE TO IMPROVE
You then seek to continuously improve your product through a process of test and learn.
via Agile Experience Design - A Digital Designer's Guide to Agile, Lean, and Continuous
Born in Brazil, raised in USA(GA/NY). An User Experience Strategist in Rakuten, Inc., also UX Advisor for giftee. HCD-Net certified "Human Centered Design Specialist". Mainly in charge for following:
- Collect and assimilate customer data to guide design vision of certain product.
- Facilitate strategic, customer/user-centric decision making aligned with business plan.
- Build relationships as evangelist to help the UX design effort succeed.
- Drive AgileUX and UCD activities in organizations.
Born in Brazil, raised in USA(GA/NY). An User Experience Strategist in Rakuten, Inc., also UX Advisor for giftee. HCD-Net certified "Human Centered Design Specialist". Mainly in charge for following:
- Collect and assimilate customer data to guide design vision of certain product.
- Facilitate strategic, customer/user-centric decision making aligned with business plan.
- Build relationships as evangelist to help the UX design effort succeed.
- Drive AgileUX and UCD activities in organizations.
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